Personalize cross-channel customer experiences with Amazon SageMaker, Amazon Personalize, and Twilio Segment
Favorite Today, customers interact with brands over an increasingly large digital and offline footprint, generating a wealth of interaction data known as behavioral data. As a result, marketers and customer experience teams must work with multiple overlapping tools to engage and target those customers across touchpoints. This increases complexity, creates
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Shared by AWS Machine Learning March 30, 2022