A Technology Broker and Management Company Specializing in KM Systems
There are three dangerous words you hear a lot when introducing KM. Here’s how to respond to them. Image from publicdomainpictures.net “We are different” Those are the three words, and they usually appear in this context. “Yes, I hear your stories and case histories about how KM adds value, but
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Shared by Nick Milton July 11, 2022
Introducing Knowledge Management into an organisation is largely a process of influencing, advocating and selling. Here is some guidance on which influencing tools to use as your program progresses. I wrote a blog post just before lockdown, listing 9 influencing tactics you can use when introducing Knowledge Management. The 9
Read More Shared by Nick Milton June 16, 2020
The Farnham Street blog (reporting on the book Mind Gym) describes nine tactics you can use to influence others, while making the point that ““it is essential that you understand the other person’s reasons so you can use tactics that will work to persuade them, as opposed to tactics that would
Read More Shared by Nick Milton February 27, 2020
The knowledge manager, seeking to lead the change to a Knowledge Management culture in their own organisation, needs to know how to sell their product. Image from wikimedia commons As a Knowledge Manager, you are asking people to pay attention to something (knowledge) which previously has been ignored. You are
Read More Shared by Nick Milton February 17, 2020
When marketing KM internally in your organisation there are 3 market segments you need to understand. To a large extent, the Knowledge Manager is a salesperson, selling the concept of KM to an organisation. Every salesperson needs to know their market and their customer base, and for selling Knowledge Management,
Read More Shared by Nick Milton June 26, 2019
This is an argument you can use with your senior management, when trying to sell Knowledge Management. Image from wikimedia commons Knowledge is a resource you already own; you just haven’t properly monetized it yet. Any organisation is rich with knowledge, and our organisation pays a lot for knowledge already
Read More Shared by Nick Milton November 12, 2018
Here is a recording I gave of a talk to ISKO in Singapore, on the topic of “Selling KM” Courtesy of Patrick Lambe ISKO SG Nick Milton How to Sell Knowledge Management from Patrick Lambe on Vimeo. View Original Source (nickmilton.com) Here.
Everyone needs an elevator pitch for KM. Base it around these 3 questions. Buzzword Bingo – elevator pitchby Ron Mader on Flickr The elevator pitch is your 30-second attemtp to sell KM to a senior manager you meet in an elevator. It needs to be short, concise, and engaging. According to
Read More Shared by Nick Milton April 19, 2018
Your manager comes to you and says “I like the idea of Knowledge Management, but you have to give me an ROI figure”. Is this a problem, or an opportunity? At first sight this is a problematic request, as the ROI for KM is notoriously difficult to predict. If your
Read More Shared by Nick Milton April 10, 2018
There are four dangerous words you hear a lot when introducing KM. Here’s how to respond to them. Image from publicdomainpictures.net “This organisation is different” Those are the four words, and they usually appear in this context. “Here is a story about how knowledge management helps organisations like this one”
Read More Shared by Nick Milton June 28, 2017